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A study into the role small shops play in sustaining rural and island communities is being undertaken by Highlands and Islands Enterprise (HIE).

 

The aim is to try and understand the factors affecting rural shops, and the strategies that could be adopted to remain sustainable and adapt to changing market conditions.

 

Numerous village shops have shut in recent years including facilities in Shawbost and Tong on Lewis this summer while Clachan Stores in North Uist closed last year.

 

The retail sector has seen enormous change in recent decades, with the growth of major retailing chains. The advent of online selling and home delivery has dramatically changed their market said HIE

 

In some cases, retailers have diversified to provide new, innovative, additional services and products.

 

While the internet is a potential threat it also provides opportunities for rural retailers to expand their sales, services and catchment area, and to find more competitive suppliers.

 

While the role of the rural shop may have changed over the years they remain a vital element of rural life, providing supplies, employment and a social centre within communities.

 

Douglas Cowan, HIE’s director of strengthening communities, said: “This study is about recognising the important role of community and independently owned shops in sustaining small and rural communities.

 

"It’s about understanding the dramatic changes affecting the running of those shops and identifying the most appropriate policy response."

 

Over 350 rural retailers across the Highlands and Islands will be asked to participate in a survey as part of the study.

 

 

 

Study into threats affecting rural shops

7 October 2016

Clachan Stores shut last year