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A new scheme which recognises the special efforts made by tourism businesses to provide for visitors with an interest in Gaelic heritage has been launched.

at the Highland Tourism Conference in Inverness today (November 22).

 

VisitScotland’s Experiencing Gaelic initiative follows findings that over half the tourists to Scotland are interested in learning more about the Gaelic language as well as its heritage, culture and traditions.

 

The scheme aims to recognise businesses which excel in meeting the expectations of visitors who are interested in learning more about Gaelic including all accommodation sectors, cafes, restaurants and visitor attractions.

Experiencing a Gaelic welcome to Scotland

23 November 2016

The Experiencing Gaelic scheme is not just about speaking Gaelic but it encourages businesses to spend time researching their local area, providing translations and offering links to local Gaelic heritage centres and places of interest.

 

VisitScotland is encouraging businesses to offer details of traditional music events and festivals, make Gaelic TV and radio available, and offer opportunities to practice a bit of the language, and provide some story books in Gaelic with English translations for the younger, and even older, generations.

 

Tourism secretary, Fiona Hyslop, said: “Gaelic is an integral part of Scottish culture.

 

“Tourists will come across Gaelic names all across Scotland, in our towns and cities and rural areas with lochs, mountains and rivers that still using the original Gaelic description.

 

“This initiative recognises the cultural, economic and social value of the language to our whole country.”